Hey there, my name is Riomar, but feel free to call me just "Rio." As you can see, I am an art director and creative thinker who likes designing smart, provocative, and conceptual work for print and online visual communications. I collaborate with people, teams, and businesses to develop design systems, strategies, and processes to do better and more interesting creative work through constant exploration of typography, imagery or illustrations.
On any project I take on, my priority is to create lasting and meaningful connections between brands and their audience. My experience in the field has allowed me to create design solutions for clients such as Verizon Wireless, CIT Bank, Colgate Palmolive, American Express, Citibank, Johnson & Johnson, Maesa Group, Lowes Hotels among others. Clients are more than just that — they are partners, and my focus is on how to implement thoughtful design first, every time. During the creative process and development, I enjoy working alongside with like-minded folks on projects we are inspired by. This lean and mean structure helps maintain the focus and priorities, (which I think) makes for better work. I believe that the most fruitful relationships are those where we can walk away from the process, having learned something new.
Aside from my professional work experience, I also like to find time to do some of my favorite activities, such as working out through fitness classes, weight lifting or swimming... yep, health and fitness are an essential part of my lifestyle. And my favorite of all activities is traveling. So far 37 destinations around the globe. Overall, finding the right balance has been a crucial factor during my professional career.